Edward Bray

VP, International Marketing, Instructure

Edward leads the EMEA, Asia-Pacific and global channel marketing teams for Instructure, a global software company in the education industry.

Prior to joining Instructure, Edward was Chief Marketing Officer at HealthEngine, an Australian technology start up in the healthcare sector.

Edward spent 6 years at LinkedIn, including 5 years in Singapore leading marketing teams for LinkedIn Sales Solutions and Marketing Solutions across the Asia-Pacific region including China and Japan. During this time he was elected as Chairman of the Social Media Committee for the Internet Advertising Bureau in South East Asia for 2 consecutive years.

He spent eight years in marketing at Fairfax Media - a leading Australian publisher, where he worked in a number of roles across newspapers, magazines and digital media.

Edward has also held roles in media buying and sales over his 20-year career in marketing and advertising.

More From Edward Bray

Dec 31, 2020

4 Ways to Think Beyond the Lecture

The recent shift toward a more holistic focus on the student includes paying attention to mental well-being as well as student academic success and career readiness. And according to Inside Higher Ed’s 2020 Survey of Colleges and University Student Affairs Officers, “nearly all student affairs officers say they spent significant time in the past year responding to matters related to student mental health (94%) and student well-being (91%).” A focus on mental well-being has never been more Read More...

Dec 31, 2020

Online Learning: Best Practices for Intentional Design

According to a recent Institute of International Education, Inc. report, over 90% of higher education institutions in the U.S. are taking a new and different approach to learning this semester, either in a virtual-only or hybrid learning model. The continuation of distance learning has pushed institutions to move from the emergency process put in place earlier this year to the creation of sustainable online and remote learning practices. As students and faculty embrace this Read More...

Dec 31, 2020

The Impact of COVID-19 on Student Success in Higher Education

After an abrupt transition to online learning during the spring of this year, it soon became clear that getting back to "normal" wouldn’t be happening any time soon, and the seemingly temporary embrace of technology in higher education institutions needed to be replaced with a focus on intentionally designed online learning for the foreseeable future. Though this shift has made it possible for learning to continue amid the COVID-19 pandemic, it has also presented a myriad of Read More...

Jul 23, 2021

3 Ways EdTech Can Make Learning More Accessible

In early 2020, as learning moved rapidly online, a key issue surfaced at every level of education: how to make learning accessible for every student. Whether it was students with disabilities or those who lacked access to devices or high speed internet, the rush to distance learning dramatically increased existing challenges of delivering inclusive learning to all. Now, a year later, as we celebrate the 10th annual Global Accessibility Awareness Day there is a silver lining of facing Read More...

Nov 16, 2021

Online Learning: What Does it Take to Engage with Students Today?

Given the ongoing impact of the global pandemic, it may come as no surprise that students are finding it harder to stay engaged with their classes and coursework. In fact, there’s been a significant decrease in student engagement from 2020 to 2021, according to our 2021 global study, the State of Student Success and Engagement in Higher Education. In 2020, 69% of all students surveyed reported feeling engaged with their classes and coursework, a number that declined by 5 percentage Read More...

Dec 31, 2020

Parent Pointers: 3 Tips For Creating a Productive Distance Learning Environment

As the school year comes to an early end for some, students may not be the only ones looking forward to summer break. We see you, parents. We know you’ve been working hard to ensure your children continue to learn and have a sense of normalcy—even on the least normal days. I, like many of you, have been juggling many day jobs—one being my role here at Instructure, and the others range from being a parent, teacher, and sometimes counselor in my own home. While we are busy wearing many hats to Read More...

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