The Tale of Instructure

Our Company Story

Sparked in 2008 by two enterprising grad students, Instructure is the home of Canvas LMS and the Instructure Learning Platform that benefits millions of students and teachers worldwide, every single day.

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Our Major Milestones

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2008

Instructure got its “Inc.” and progressed from a big idea to a real-deal tech startup.

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2009

The legendary pre-Canvas product validation tour went metro (Geo Metro).

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2010

Josh Coates came out of techpreneur retirement to serve as Instructure’s CEO. Canvas became the statewide LMS for all Utah public schools, colleges, and universities.

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2011

Instructure formally launched the Canvas learning management system, disrupting the LMS status quo for better and forever.

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2012

Canvas Network began offering open, online courses for everyone, everywhere.

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2013

Beyonce played the Super Bowl halftime show. (And Instructure moved its HQ to the Old Mill Corporate Center in SLC, UT.)

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2014

Instructure went international with offices in London, Sydney, Sau Paulo, and Budapest.

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2015

Instructure went public on the NYSE (INST).

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2016

Instructure launched Canvas Studio, a collaborative next-gen video-learning platform. Instructure also added Cinnamon Toast Crunch to its office cereal offerings.

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2017

Instructure hit the $1 billion market cap and acquired Practice, the peer-feedback-driven, video-based professional learning tool.

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2018

Instructure turned 10 and opened new markets in Latin America.

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2019

Canvas reached more than 30 million global users. The online Canvas community surpassed 500,000 users. And Instructure acquired Portfolium and MasteryConnect.

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2020

Instructure was acquired by Thoma Bravo, Steve Daly joined as CEO, and Instructure acquired Certica Solutions.

More Fun Facts

We love numbers here at Instructure, and it just so happens that numbers love us back. Here are a few we're especially fond of:

6,000+

global customers

99.9%

system uptime

6 million+

concurrent users—without a hiccup

over 90%

best-in-class customer satisfaction score

Ready to explore our learning ecosystem?