Brittany Gooding

Brittany Gooding

Senior Marketing Manager

Brittany Gooding is a Senior Marketing Manager at Instructure, where she blends strategy, storytelling, and a little bit of chaos to support organizations focused on workforce learning and continuing education. With a background in B2B SaaS and a focus on practical, people-centered marketing, Brittany is passionate about creating content that’s clear and grounded in what real learners and training leaders care about. When she’s not writing or wrangling deadlines, you can find her chasing her kids, reading her Kindle, or reorganizing her pen drawer for fun. Her favorite word is lackadaisical.

More From Brittany Gooding

May 27, 2025
What Modern Learners Expect From Online Training in 2025
It’s 2025, and online learning is no longer a nice-to-have; it’s expected. Five years ago, many of us thought we’d only be learning and working from home for just two weeks. What started as a short-term solution quickly became a lasting shift in how people consume information, build skills, and stay engaged.Today, your users expect intuitive, modern learning experiences shaped by the digital tools and apps they use every day. If training feels generic or hard to navigate, they're likely to Read More...
May 12, 2025
Smarter External Training Starts with Scalable Design
External learning programs—whether designed for customers, partners, or members—often carry high expectations. You're not just educating; you're representing your brand, building loyalty, and sometimes even generating revenue. And as demand increases, so does the pressure to deliver more—faster, better, and to a growing number of learners. But here’s the challenge: growth can get messy without the right foundation. Suddenly, what started as a few polished courses turns into a patchwork of Read More...
May 01, 2025
5 Signs Your Learning Program Isn’t Built to Scale
External training programs are essential for customer education, partner enablement, and brand growth. Whether you’re supporting customers, members, or broader external audiences, the ability to deliver learning at scale is critical to extending your reach and strengthening relationships. But if your program wasn’t designed with scalability in mind, small inefficiencies can quietly evolve into major roadblocks. When systems struggle to keep pace with growing audiences or expanding needs, it’s Read More...
Apr 25, 2025
How Digital Credentials Reshape Talent Acquisition and Retention
Resumes, degrees, and job titles have long been the gold standard in hiring, yet they rarely tell the whole story. Can a degree guarantee someone has the right skills? Does “five years of experience” mean they’re truly proficient? Not always. At the same time, employees expect more than just a job; they want clear career growth. Companies that fail to offer development opportunities risk losing their best talent to those that do. That’s why digital credentials are setting a new standard in Read More...
Apr 14, 2025
Maximizing ROI: Why Businesses Get More from Canvas
When businesses heavily invest in employee learning, it’s with the hope of seeing measurable outcomes, whether they be stronger performance, greater retention, faster onboarding, or better compliance. But not all learning management systems (LMS) deliver on that promise. However, when training platforms fall short—whether through low adoption, poor engagement, or rigid systems that can't scale—the cost is much greater. An underperforming LMS does more than slow down training. It limits your Read More...
Apr 02, 2025
Building for the Future: The Role of a Scalable LMS in Workforce Learning
Sustained business growth requires the right tools and strategies to scale effectively. Whether you're onboarding new employees, expanding into new markets, or upskilling your workforce, your learning management system (LMS) should be an asset that scales with you. Unfortunately, many organizations are locked into rigid LMS platforms that can't keep up with their evolving needs, forcing expensive migrations or workarounds that drain resources. Canvas LMS changes that. Designed with flexibility Read More...