It’s no secret that most employees — 68%, to be exact — are disengaged in the workplace. But, how do you really know when employees are engaged? A recent article in Quartz indicates that “an employee’s engagement level is gauged by the emotional commitment the employee has to the organization and its goals.” More specifically, employee engagement is strongly connected to customer satisfaction, as engaged employees are “more inclined to put in the effort that translates into buzzing productivity levels, a happier sales force, a more credible product pitch, and ultimately, increased revenue.”
How This Leads To Better Success
According to Gallup’s employee engagement assessment, employees with higher levels of engagement also have significantly higher workplace success, better customer ratings, productivity, and profitability than those with low levels. So how do managers encourage and foster engagement? “Rewarding and recognizing high performers, ensuring employees have a clear understanding of how their role contributes to the overall business model, and clear communication from senior leadership” can help, and defining metrics and analytics to measure this success and to drive sustainable engagement strategies.